Al Barid Bank and MAROAPP are committed to the financial inclusion of self-employed workers
Al Barid Bank, the bank for financial inclusion, and MAROAPP, a last mile and delivery services player in Morocco "Kaalix, Livry and Livry Santé," announce the signing of a partnership aimed at facilitating access to financial services for delivery drivers, order preparers, and self-employed workers.
Through this agreement, Al Barid Bank and MAROAPP join their expertise to bring financial services closer to the professionals in the delivery sector and promote their access to banking solutions adapted to their specific needs.
For Al Barid Bank, this initiative is fully aligned with its mission of financial inclusion and its desire to make banking services accessible to as many people as possible. For MAROAPP, it reflects a commitment to supporting its employees and valuing human capital.
"Financial inclusion is an essential lever for autonomy and social progress. Through this partnership, Al Barid Bank reaffirms its commitment to making banking services more accessible and to support self-employed workers in strengthening their financial autonomy and their integration into the formal economy," emphasized Bahia Bennis, Director of Marketing and External Communication for the Al Barid Bank Group.
For her part, Sofia Amrani, Deputy General Manager of MAROAPP, stated: "our delivery drivers, order preparers, and all our employees contribute every day to the quality of service we provide to our customers and partners. Among them, many self-employed workers play an essential role in our operational model."
"We are convinced that our responsibility is not limited to offering them business opportunities: it also consists of promoting, with committed partners, their access to services that can strengthen their financial autonomy. This agreement represents a concrete step in this direction," she added.
Through this partnership, Al Barid Bank and MAROAPP reaffirm their common ambition to make financial inclusion a lever for individual and collective progress, serving a more inclusive economy.
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