ErreDue buys the Piel brand from Mcphy Energy

ErreDue buys the Piel brand from Mcphy Energy (Alliance News) – ErreDue Spa said on Tuesday it has completed the acquisition of the historic ‘Piel’ brand from Mcphy Energy, for a consideration of €100,000. The sale covers full ownership of the Piel trademark, a benchmark brand in the sector for machines and technologies dedicated to brazing. Thanks to this acquisition, ErreDue expands its portfolio in the brazing market, a strategic segment in which Piel-branded machines stand out for their range and for the accessibility of the technology used, allowing customers to enter the market without giving up high quality standards. ‘ErreDue will enhance the Piel brand’s established presence in the market by combining it with its own technological know-how and industrial experience. With this in mind, the company will expand its offering by adding to its electrolyzers a line of purifiers dedicated to PIEL machines, designed to increase their efficiency and overall performance,’ the company said. The transaction will also allow ErreDue to take over the management of maintenance for the installed base of Piel machines, securing a large user base and further strengthening its competitive positioning. This advantage also rests on the long experience built up by both companies over more than 40 years of activity in the sector. Francesca Barontini, ErreDue CEO, commented: The acquisition of the Piel brand represents a strategic step in ErreDue’s growth path, allowing us to strengthen our presence in the brazing market, a sector we know deeply and that we believe has high potential. ”This transaction makes it possible to combine the widespread reach of this historic brand with ErreDue’s industrial quality and know-how. The integration of a new dedicated line of purifiers will also further increase the performance of Piel machines, while taking on maintenance management for the existing installed base will strengthen our relationship with a broad and established customer base. We are confident that the skills and experience developed over more than forty years of activity are the foundation to support this new important phase of development’. ErreDue shares have not yet seen any trading. By Giuseppe Fabio Ciccomascolo, Alliance News senior reporter READ the latest news shaping the hydrogen market at Hydrogen Central ErreDue buys the Piel brand from Mcphy Energy, source